Welcome to the blog. Well, we say blog but really we like to think of it as a lounge, a cafe, a place where you can have a brew, a snack and take 5.
We cover the WHY and the HOW of Digital Marketing, and focus on creating the most useful content we can to help make your Digital Marketing Easy and grow your business. Delve into the free printables, challenges, top tips and 10 minute masterclasses. If there’s anything you would like to see just drop us an email and we’ll cover it!
(We’re a sucker for Lattes too 😀)
Come on in..
TWITTER With an estimated 12.6 million UK-based users, Twitter may not be the biggest social media platform, but it is the platform where SME's can connect with their audience in real time, and according to research by eMarketer ninety-three percent of the users who...read more
How do you know if there’s a need for your product or service? How do you find out if you have no audience? In the early stages you’ll need to make some assumptions and accept that you’ll be proved either right or wrong! But being wrong doesn’t mean that the game is...read more
Instagram has over 500 million active users so if you're not getting the engagement then it's not surprising! But what can you do break through the noise and rise about the crowd? Here are my top tips to help you grow your Instagram following. Your profile Is it...read more
So you jumped right in and started tweeting, Facebooking, Instagramming and pinning, full of enthusiasm then after a few weeks there didn't seem to be much difference in traffic to your website, blog, landing page? Feeling disheartened that all your time and effort...read more
It's something that's puzzled bloggers since time began, that great untold secret of just what makes up the perfect blog post. Or maybe not! So this isn't based on any scientific fact, just on my experience as a blogger. This format has worked for me, and if you...read more
Long gone are the days when editors and journalists only respond to press releases. There is NOTHING stopping business owners and entrepreneurs from contacting the media DIRECT - without a press release in sight. So what's holding you back in your business from...read more
Are you still sending out press releases and waiting for the media to publish your story? With thanks to social media, the PR game has changed, and not only is it no longer necessary to send out random press releases, you can contact journalists directly using Twitter...read more
Throughout April we've been all about blogging here at HCP HQ. As the month comes to a close we've put together everything we've discussed into a free eBook download - The Ultimate Blog Organiser. In The Ultimate Blog Organiser we cover capturing your ideas, planning...read more