by Catherine Yaffe | General, How to
Are you still sending out press releases and waiting for the media to publish your story? With thanks to social media, the PR game has changed, and not only is it no longer necessary to send out random press releases, you can contact journalists directly using Twitter...
by Catherine Yaffe | Downloads, How to
You’ve spent hours crafting the perfect blog post. You’re super proud of what you’ve written and can’t wait to share it with the world. You just know it’s going to be an epic blog post that will drive traffic and convert into paying...
by Catherine Yaffe | Downloads, General, How to
So you now have tons of ideas after downloading the Ideas Worksheet. Click here if you missed it >>> http://eepurl.com/cKIaP1 What do you do with them now? Get organised! I don’t know about you but I need to see things written down, with a good old...
by Catherine Yaffe | General, How to, Video
A step by step guide to creating an online magazine using...
by Catherine Yaffe | How to
Although online news / magazine sites are updated constantly with new content, features in glossy magazines are planned months in advance. As a general rule, magazines such as Elle, Cosmopolitan and Glamour all work to a 3 month publication deadline. So for example,...
by Catherine Yaffe | General, How to
If you missed the first blog in this series, you can read it here – Is your business media ready? So your social media profiles are all set up, and may have been running for a while but engagement is low and you’re not really seeing a return on the time...
