by Catherine Yaffe | General, How to
If you missed the first blog in this series, you can read it here – Is your business media ready? So your social media profiles are all set up, and may have been running for a while but engagement is low and you’re not really seeing a return on the time...
by Catherine Yaffe | General, How to
FREE REVIEW THROUGHOUT MARCH 2017 – CLICK HERE TO JOIN When it comes to raising your profile in the media, one of the first things a journalist or editor will do is review your online presence and look at your website, latest blog posts and if you’re...
by Catherine Yaffe | How to
Guest blogging was something that came on my radar a few years ago. The concept is simple, you write a blog for someone else, they publish it, both of you share it and promote the heck out of it over social media and you both benefit from lots of lovely inbound links,...
by Catherine Yaffe | Structure
Have you ever started to write something then hit delete cos you’re not happy with it? Does a blank page scare the pants off you? Feel overwhelmed and think you have nothing to say? It’s easy to be put off when you first start out, but believe me when I...
by Catherine Yaffe | Structure
Read this post if: you’re just starting your media journey and you’re looking for exposure in local newspapers or business magazines. What are the ingredients of a good story? If you’re looking to attract media attention for your business (and who...
